Boost your communication with digital signage
Boost your communication with digital signage
Digital Signage: Accelerated by the health crisis that the world is going through today, digital transformation has become an essential step for companies that want to take the path to sustainable growth. However, many organisations do not have the tools and know-how to effectively carry out this transformation. It is thus to accompany them in this direction that agencies like TWKS make their expertise available to them.
What is digital signage?
Digital signage is a professional interactive communication tool that allows you to make your content (images, videos) more dynamic. Depending on your needs, digital signage can be integrated into your business in various forms: window screens, touch screens, outdoor screens, video walls, LED panels, etc.
This solution modernises your company’s image and allows you to inform, inform and guide your visitors. It is a very good way to make the reception area, the waiting room or the cash desk more dynamic. Digital signage allows the diffusion of content and information in real time.
Installing screens in your premises, from your head office to your warehouses, laboratories, factories, back offices and agencies is the absolute best practice to digitalise, modernise and optimise your internal communication.
Digitalising your internal communication is an important change to better respond to the expectations of the moment and increase the commitment of your employees. It is also an essential lever for harmonising your premises and facilitating the creation, management and dissemination of information on a wide range of screens, at all your sites, whether in Switzerland or abroad.
The TWKS Agency
This is how TWKS, a digital agency focused on content creation and consulting, which mixes communication and art at the service of its clients, managed to transform and digitalise its internal communication within its premises in Geneva.
Today, their innovative solutions and flexible, responsive approach make them an agency ahead of the other players in the Swiss digital world. Define a true creative content strategy capable of revitalizing your brand image on the networks and potentially becoming the digital leader in your market.
Digital Signage – The Advantages :
According to the TWKS agency staff, the advantages of this solution are multiple.
Saving time
Creating a printed sign takes a lot of time, work and money. You can communicate the same message in a faster way with a digital sign. This time saving is not comparable to the time you would spend updating the information on your printed signs, as you would have to get new ones. With a digital sign, all you have to do is update it at the touch of a button.
Better interactivity
You can improve the interactivity of your advertising by displaying it on digital signage. This minimises the expected waiting time by redirecting your customers to your positive brand messages. This is something you can’t do with traditional print ads.
Up-to-date information
A digital sign always offers the right information, at the right time and in the right place. This means that if you have a well-programmed digital signage system, it will offer your customers relevant information about your business.
Better for the environment
Digital signage is seen as a more environmentally friendly alternative to using printed content. Reducing the use of paper and plastic helps protect the environment by reducing pollution and deforestation. In other words, you will be adopting the technology of the future.
Profitability
Although you need the initial capital to install the display, there will be no additional costs. Unlike printed menus and brochures that have to be renewed frequently, digital signage will serve you well for a long time without affecting your budget. In the long run, you will have saved a lot of money, which will help you increase your revenue.
What should we remember about digital signage?
In short, the benefits are many, and it is safe to say that the future of signage is digital. Embracing this technology is an investment that will benefit your business for years to come.
Save time and money by upgrading your signage solutions; don’t let your business fall behind by not switching to digital signage.
Contact us for more information about Digital Signage!
At FinGO Solutions, we take the time to analyse your business needs. We work with you to develop a customized financing program. Let’s start working together today! Simply call +41 22 994 77 16 to speak to a specialist or request a quote right here!
visit the TWKS website to discover the services by clicking HERE !
